Founder of True North Travel Co.
Travel has helped me develop a clear set of core values. This comes in handy anytime I have a decision to make - I think of these values as my compass (my True North) which keeps me on track. My past experiences in life have taught me to live with purpose and to make the most of each day. My travels in life have taught me to live in the present moment with an open heart and mind.
Travel continues to cultivate a growth mindset and deepens your connection to the world around you. I love traveling myself as well as helping other people experience the joy and wonder of it.
It is my passion as well as my profession!
I’ve never been a “lounge by the pool” kind of traveler. I’m too restless to stay in a hotel for long, and I’m always itching to get out and explore.
My clients tend to share that sense of restlessness, that explorer spirit, and they yearn to make each moment count. Because investing in meaningful travel experiences yields extraordinary insights, pushing us outside our comfort zones in ways we didn’t think possible.
You could say I was way outside my comfort zone....
When I found myself diving with sharks off the coast of Central America. Two friends had tricked me into signing up (I never would’ve slipped on the wetsuit willingly!). But as I was standing on the bow of the boat, I decided to dive in.
And I’m so glad that I did. Beneath the water’s surface, the ocean teemed with hundreds of black tip reef sharks—they swirled around me like a fierce tornado as we fed them the lion fish we had speared for conservation efforts. Soon, fear gave way to awe. That dive revealed a whole new mesmerizing underwater world for me. It’s like nothing I’ve ever seen before, or even dreamt up.
It also revealed that I’m far braver than I give myself credit for. It took a trip to the wild coast of another country to show me what I was really capable of.
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Hi, I'm Mallory Tolbert
"Meaningful travel breaks down boundaries, inspires new passions, and brings us back to our True North"
And that’s exactly why I’m so passionate about planning immersive journeys for my clients—because travel done right has a way of revealing truths not just about the amazing world around us, but truths about ourselves.
Because when our phones are constantly pinging with news alerts, our email inboxes are overflowing, and our lives seem planned down to the second, that leaves us no time to wonder, or to play.
You deserve more. And you don’t have to swim with sharks to get it (unless you want to, of course!). You just need a travel advisor who knows how to create experiences that take you deeper. Experiences that hit the sweet spot just outside your comfort zone—but still pamper you with luxury touches.
I can do just that for you. Thanks to my near decade of travel industry experience and a deep commitment to concierge service, my clients embark on inspiring itineraries that leave them transformed.
Don’t settle for “standard.”